Invest With Us Directly

Our Investment Philosophy

In-depth Study. Careful Evaluation. Stringent Selection.

As a part of our investment process, at ICICI Prudential Portfolio Management Services, we strive to develop a deep understanding of the companies in which we invest.

Our stock selection process across all our PMS Strategies is guided by a Core-4 investment framework. The Core 4 Framework is an integrated approach that covers the Quality of Business, Valuations, Sentiments and Themes. This core investment philosophy has not only helped to ride through turbulent markets in the past, but it has also helped to negotiate the recent market volatility as well.

Know more

The Core 4 framework/selection criteria mentioned above are only indicative. There may be other factors that may be relevant for identification/selection of stocks. Past performance may or may not be sustained in future.
P/E- Price/Earnings; PEG – Price-Earnings Growth ; P/B – Price/Book Value; EBITDA- Earnings Before Interest, Tax, Depreciation & Amortisation

Our Product Offerings

ICICI Prudential PMS Largecap Strategy

A diversified equity portfolio that endeavours to achieve long term capital appreciation by investing predominantly in large-cap companies. (Know more)

ICICI Prudential PMS Flexicap Strategy

A diversified equity portfolio that endeavours to achieve long term capital appreciation and generate returns by investing across market cap. (Know more)

ICICI Prudential PMS Value Strategy

Aims to follow a value investment style and intends to offer a diversified portfolio of stocks.(Know More)

ICICI Prudential PMS Contra Strategy

Seeks to generate capital appreciation by investing predominantly in Equity & Equity Related Instruments through contrarian investing. (Know More)

ICICI Prudential PMS PIPE Strategy

Aims to provide long-term capital appreciation and generate returns by investing primarily in Mid and Small Cap segment of the market by having exposure in companies enjoying some economic moat or undergoing special situations or in the midst of unfavourable business cycle. (Know More)

Invest with Us :

Kindly submit your details, our relationship manager will get in touch with you. Alternatively you can also write to us at


All fields are mandatory

As per the revised SEBI (Portfolio Managers) Regulations, 2020, the minimum investment amount for availing PMS is ₹50 lakhs.

The Portfolio Manager provides an option to clients to invest directly with the Portfolio Manager and avail services of the Portfolio Manager.


By entering your personal details, you hereby authorize ICICI Prudential Asset Management Company Limited and/or its authorized service provider(s) to contact you and this will override any National Do Not Call (NDNC) registration by you.

For other Statutory Details and Disclaimers, click here.